Https Www Lynda Com Design Documentaries Tutorials Depth Pinkberry Case Study 12

https://www.lynda.com/Design-Documentaries-tutorials/depth-Pinkberry-case-study/125753/176630-4.html

Question One

·   How would you update the personality of the brand to reinvigorate Pinkberry? Provide a rationale for your answer.

Question Two

·   Determine the most viable target market for Pinkberry using the bases of segmentation to describe the customer profile. Provide a rationale for your answer.

Question Three

·   Describe each level of Maslow’s Hierarchy of Needs. Which level describes you the most when making purchases? Provide a rationale for your answer and use an example to highlight the level.

Prof. Angela

4.6/5

Calculate Price


Price (USD)
$
Open chat