Hello, I am looking for someone to write an article on Internal and External Influences on Business. It needs to be at least 3500 words. Different factors interact with one another to give rise to a complicated business management problem. For instance, analysis of contemporary organizational and people management issues in the context of change, innovations, and imitations brings forth issues of leadership style, facilitation of creativity and the systemic management of complex change. Similarly, the role of technology has to be analyzed as both a source and enabler of change. All this implies that different factors affect the overall business environment. Therefore, it becomes important to analyze them both from a larger and a specific perspective before adopting a new approach to deal with a situation.
The tasks of crafting, implementing and executing company strategies are the heart and soul of a business enterprise. Therefore it is imperative to strategize keeping into consideration the gamut of external and internal factors that affect the business on the whole. Successful companies recognize and respond profitably to all these factors, which actually are a host of unmet needs and trends. These companies realize that the business environment presents a never-ending series of opportunities and threats. Consequently, the management of any organization has to be a trend-tracker and opportunity-seeker.
Contemporary businesses operate in a globalized economy. Things move at a nanosecond pace. Markets are characterized by competition. Disruptive technologies are challenging every business. Businesses have to respond to the empowered consumer. All this is alarming. In the words of Jack Welch, former CEO, GE, “Change or die!” Organizations that think fresh and act hard to face and survive all these influences make faster inroads on the success lanes.
The Cadbury story is a fascinating study of industrial and social development that spans over a century and a half. It is a perfect example of how a small family business developed into an international company. It was a winning combination of sophisticated technology and high standards of quality, of course, laced with innovation.